Black Digerati: Rodney O. Lain (R.I.P)
Michael Lang
11.9.2009
Let me start by confessing that I am an Apple addict and I pretty much purchase close to every product they put out, except of course for the iPhone until its taken off the awful AT&T network! I digress. Anyway, I recently read a book (with all color pages) called 'The Cult of Mac' by Leander Kahney. The book basically takes the reader inside the world of Mac addicts. There is one story in the book about a Mac addict that I was instantly drawn to because the guy called himself 'iBrotha!'
Now iBrotha is a guy named Rodney O. Lain who was known to hold various full-time day jobs and moonlighted as a Mac columnist/evangelist and at local computer superstores for the pure pleasure of preaching and selling Macs face-to-face. He was known by many aliases within the Mac community notably 'iBrotha', 'Angry Mac Man', and the 'black Guy Kawasaki' after Apple's former pitch man.
His writing as a Mac columnist earned him a large and dedicated following on the web. He was known to grab his readers attention by using catchy titles like 'Vaulting computer users to civil rights martyrs' or 'The Macintosh is the Niggeer of the Computer Industry.' He also used the Mac platform as a way of writing about issues such as poverty, racism, and politics.
The sad and tragic part of his story is that he shot himself at his home in Eagan, Minnesota, back in June 2002. He was only 34 years old. His widow Irma found him shortly after he killed himself. It is reported that he was being treated for depression, and according to friends he stop taking his medication a few days before his death.



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